Crush the Rush™: The Life-First CEO Podcast
You didn’t leave corporate just to build another 24/7 job.
Hosted by Holly Haynes—business strategist, former Fortune 500 executive, and creator of Crush the Rush™—this top-rated podcast helps female entrepreneurs and small business owners design life-first business strategies that create freedom, profit, and sustainability without the burnout.
Each week, Holly shares practical business planning tools, behind-the-scenes lessons, and honest conversations about what it really takes to scale sustainably in a fast-changing online world. From simplifying your systems and using AI intentionally to building a supportive team and protecting your time, every episode helps you work less, think bigger, and grow smarter.
Because success isn’t about doing more—it’s about doing what matters, on your terms.
Tune in every Monday for your strategic pep talk, and start building a business that works with your life, not against it.
Crush the Rush™: The Life-First CEO Podcast
587 - The Mastermind Model Is Broken — Here’s How We Fixed It (Behind the Scenes Series: Part 1 of 3)
In this week's pep talk, I am sharing what I’ve learned from rebuilding the mastermind model into something more sustainable, more supportive, and far more effective — and how you can use the same framework to create programs that actually move people forward.
In today’s episode, I share:
- 02:30 – Why the mastermind model is broken (and what finally pushed me to evolve it)
- 02:47 – The difference between learning vs. doing — and why proximity alone doesn’t create results
- 03:05 – How the Collective Co-Op was built to help women scale smarter, not harder
- 03:27 – Why I stopped launching constantly and built a longer-term, implementation-first container
- 04:06 – The problem with idea overload — and why most people need accountability, not more content
- 05:32 – The rhythm entrepreneurs crave: seasons of focus, rest, and sustainable growth
- 06:16 – Why structure — not access — is what actually moves clients forward
- 07:02 – How our members get support from a full expert team (CFO, CMO, strategist, ops, and me)
- 07:32 – The SHIFT framework and how it creates rhythm, belonging, and real results
- 07:57 – S: See Them — personal onboarding, human connection, and feeling known
- 09:38 – H: Hold Space — how themed weekly office hours create predictability and safety
- 10:22 – How support is designed for every personality type (introvert, extrovert, analytical, creative)
- 11:05 – I: Integrate Tools — blending AI with human strategy for faster, smarter implementation
- 12:17 – Real examples of how our AI squad does 60% of the heavy lifting
- 12:37 – Why the remaining 40% (human support) is what creates true momentum
- 13:03 – F: Foster Growth — how real-time feedback loops improve the program continuously
- 13:44 – How alumni return to mentor, collaborate, and stay part of the community
- 14:12 – T: Track Progress — the weekly scorecard that changes everything
- 14:31 – The power of identifying one win each week to shift momentum
- 15:12 – Why growth is about rhythm, not sprinting — and how the framework creates breathing room
- 15:49 – How you can borrow this structure for your own programs right now
- 16:13 – The heart behind the co-op: a place where women grow sustainably and joyfully
- 16:42 – What’s coming in Part 2 of this behind-the-scenes series for next week
🔗 LINKS MENTIONED:
👉 Learn more about the Collective Co-Op → www.holllymariehaynes.com/coop
🌎 Website → www.hollymariehaynes.com
📲 Instagram → @thehollymariehaynes
🗨️ Chat with Holly → https://www.hollymariehaynes.com/chat
🔗 FREE RESOURCES:
